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O2 in cunning email plan....
Posted by: eusty on Wednesday, December 19, 2007 - 02:56 PM
O2

O2 broadband customers now have the ability to have email delivered to their phone, they can also synchronise their contacts and calendar.

Mobile email maybe nothing new but O2 has teamed up with Critical Path to provide the service which will be available from the O2 Web site, telesales and O2 retail stores.
Customers will also need to be using the O2 mobile network, so it seems it is just a case of O2 pushing messaged to customers who will have to cough up the phone data charges...cunning indeed...

Subscribers can ‘mobilise’ their O2 Broadband email accounts without needing to configure or install confusing email client software on their mobile phones. The mobile email service provides a push experience and works with any MMS-capable phone – which equates to the majority of mobile phones on the market today. Additionally, since most consumers do not necessarily want to receive all of their email on the go, the service enables users to select “preferred” contacts – controlling which emails will be pushed forward to their mobile handsets.
Along with mobile email, O2 Broadband’s synchronisation feature makes it easier for users to communicate with friends and family anytime, anywhere. The feature keeps contacts consistent and up-to-date across all of the subscriber’s applications and devices – including PCs and mobile phones. Additionally, because data is secured on the O2 network, subscribers never have to worry about losing data – even in the event of a lost or damaged device. Personal data stored on mobile phones can be backed up quickly and easily over the air, and automatic updates ensure that changes are routinely synchronised across all mobile and fixed-line services.

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